Branding
Category Archives for "Branding"

Mind Share vs Market Share: Which Is Better For Your Business?

what is mind share or mindshare

Mindshare is a term (a business philosophy really) I’ve been talking about for the past few years. I dedicated a section of my book to mindshare but also want to use this platform to talk about, what I believe, is one of the most important things to consider when building your reputation and business. Most […]

Book Launch Strategy, How Failure is Your Greatest Asset, and Coaching with Matthew Turner [EWS7]

Ellory Wells show

Have you ever wanted to write a book? Have you ever considered what makes some people successful and others not? Today on the Ellory Wells Show, you’ll Matthew Turner, author of The Successful Mistake, share what he learned about failure from talking to over 150 entrepreneurs from around the globe. He’ll share how your greatest failure […]

Why I Love Snapchat and How I’m Using it For Business

snapchat business

I love Snapchat. Yeah, I know I’ve talked about streaming video before, but this time, it’s different. I promise! A Brief History Snapchat burst onto the scene a few years ago and had it’s initial release in September of 2011. Two Standford University students, Evan Spiegel and Frank Reginald “Reggie” Brown, created Snapchat and later brought […]

Why It’s Impossible to Be Different (And What We Can Do About It)

impossible to be different

Sameness. Background noise. Irrelevant. Ignored. These words slap me in the face and terrify me as an entrepreneur. Like the “emo” kids and “goths” of yesteryear, we’re all trying to be different, but we all look the same. Let me explain. Want to listen? There’s an audio version below Trying to Be Human Just a […]

How to Market Your Business with a Blog

Market Your Business with a Blog

Think blogging is “old-school” or irrelevant in today’s fast-paced culture? Have you dismissed having a blog for your business as a waste of time? If you have, maybe it’s time to reconsider short-form writing as a way to market your business and as a crucial part of your business’s marketing strategy. Here’s why… I’m a […]

How Pat Flynn Creates Raving Fans

How Pat Flynn Creates Raving Fans

Have you ever wondered what makes Pat Flynn such a likable, personable, and not to mention, wildly successful entrepreneur and online personality? Want to listen? There’s an audio version below Succeeding in online business isn’t easy to do, but there’s one guy who makes it so easy a caveman could do it. The first time I […]

EP95: 3 Takeaways from Podcast Movement You Can Apply to Your Business

EP95 3 Takeaways from Podcast Movement that You Can Apply to Your Business

Episode 95 of the Empowered Podcast is my post-Podcast Movement 2015 takeaways. Even if you didn’t attend Podcast Movement this year you’ll want to listen to this episode. I’ve sifted through 3 days and a dozen pages of notes and come up with the most universal and relevant takeaways from the conference that you can apply to […]

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