3 Reasons to Email Your List
In the world of online marketing, we talk about email lists all the time. But if you’re not an online business, or if most of your revenue comes from offline sources, you might be wondering why you should email the people who’ve given you their email address. Want to listen? There’s an audio version below […]
How to Get Started with Affiliate Marketing
Making money with affiliate marketing is a great way to generate additional revenue for your business, as well as a fun way to make so extra cash on the side as an individual. But how do you get started with affiliate marketing? What do you need? What do you need to know?Last year, after having been […]
Why People Listen to Podcasts
Podcasting is a big deal. Over the last decade, the number of podcast listeners has increased steadily, with double-digit growth each year. Podcasting is a powerful tool, and it’s showing no signs of slowing down. The question is, Why do people listen to podcasts? Want to listen? There’s an audio version below In the middle […]
How to Identify Your Target Market
If you try to market your products to everyone, your message will fall on deaf ears. But, if you learn how to identify your target market, learn what they need and what motivates them, you can target them with amazing efficiency. Want to listen? There’s an audio version below Stop trying to market your products […]
Why You Should Treat Your Online Store More Like a Retail Shop
Having a successful online business isn’t all that different from having a successful offline or retail business. Buyers are buyers, whether they’re in your store or on your website. Want to listen? There’s an audio version below Today, let’s look at some of the basic principles that work both online and offline, and how you […]
Why I Started Focusing More on My Email List
The money is in the list. Content is king. SEO. Backlinks. WordPress. I don’t need a blog; I use social media… … it can get pretty confusing, can’t it? Over the past few months, I’ve decided to put more time and effort into communicating with my email list. The results are mixed, but here’s why […]
4 Tips for Growing Your Email List
One of the most common requests I get through my community survey is for me to share more about how to grow an email list. Want to listen? There’s an audio version below I guess talking about how to get better results with your email campaigns in this post, and how NOT to grow your list here, and how to get […]
If You Wanted to “Pick My Brain,” Here’s the Business Advice I’d Give You
Let’s get down to business. You’re here because you want to grow your business, and you want to learn from me. Duh. Over the past few weeks, I’ve gotten several emails from people who are trying to get their business either going or growing. But, for some reason, they’re not getting traction, not making sales […]
The Business Honeymoon Period, Funks, and Why You Should Be Working for Free [EWS16]
With startups, there’s a business honeymoon period. Then reality. Then you go through a funk. Let’s talk about what to do, and why working for free may be the best way to start your business. Today on the Ellory Wells Show, you’ll hear how even successful entrepreneurs can go into a lull when the honeymoon […]
How to Create Content that Builds Your Business
Are you building a business from scratch? Are you trying to establish your brand and get noticed, but you’re not sure how to do it or where to start? Want to listen? There’s an audio version below It’s Saturday night, and I hadn’t planned on working this evening. Ashley is out of town, and I […]
Why You Should Be Working For Free
As he sat in his small apartment and watched the two men on the grainy television, an idea began to form in his mind. If a relative no-name fighter could earn his way into the ring to face one of the most well-known boxers in the world… His mind raced with possibilities. Could he do […]
7 Ways to Promote Your Event
How many sales do you need to make to consider your event a success? How many entries, registrations, units or sales will make your product launch amazing? And, how can you promote your project on a limited budget? One of my website management clients hosts and promotes new events each and every month. To help […]
How to Get Better Results with Your Email Marketing Campaigns
Writing a successful email campaign, one with emails that get opened and clicked (ie results), ones that convert prospects into buyers and which communicate effectively and clearly, is an art. It can take a lot of time and effort to write emails that get engagement. Just because you can write an email doesn’t mean you […]
How to Create a Content Calendar
This post is an excerpt from my book Exit Strategy: The Exact Tactics to Transition from Where You Have to Be to Where You Want to Be. In this book, I state that creating content is one of the best ways to establish your authority, credibility, and expertise. Since a content calendar is so important, I […]
How to Combine Online Strategies with Your Brick and Mortar Business to Increase Sales and Boost Revenue
The business world is divided. Online businesses are considered, by some, to not be real businesses. Brick and mortar businesses, though they have may have more direct access to their customers, are loosing the revenue war to their more easily-accessed online counterparts. For a while now, I’ve suspected that physical businesses, if they could implement […]
