One of the things that will make or break you in business is how well you can identify and target your ideal clients, your ideal “avatar.” By focusing on who will get the most value from your products, and speaking directly to that person and people like that person, you’ll save money, you won’t waste […]
If you try to market your products to everyone, your message will fall on deaf ears. But, if you learn how to identify your target market, learn what they need and what motivates them, you can target them with amazing efficiency. Want to listen? There’s an audio version below Stop trying to market your products […]
Most of us, most of the time, operate based on our habits. Many of the things we do each day are things we do because we’ve done them that way for so long we don’t even think about it. Want to listen? There’s an audio version below We put our brains on autopilot, we do […]
What are you the best at? What makes you unique? How can you make your business ready for the next level? In Season 2, Episode 5, Showtime’s television series Billions asks hard questions about what it means to be a successful business. And, it’s one of the best examples of why one business succeeds, and […]
Have you ever felt like you didn’t know what you should do next to move your business forward? Have you ever struggled to find your next right step? A lot of the entrepreneurs who come to me are struggling with what to do next. I’ve been there; I get it. Sometimes seeing the path before […]
Over the past several years, I’ve had conversations with thousands of entrepreneurs at all points along the spectrum of success. From people with just a hint of an idea to successful multi-millionaires. During this time, I have learned so much about dedication, perseverance, surrounding yourself with the right people, and staying focused on the goal. […]
Episode 98 of the Empowered Podcast has one goal: to help you be more effective. In today’s show, you’ll learn how to stop creating random content and focus on what will make the most impact. I’ll show you how you can provide specialized resources for a targeted audience you know you can help. If you feel like […]
Do you struggle to find your avatar? Is finding your ideal audience proving to be more difficult than you expected? The more specific you can get about your target market, the more effective you’ll be. When you realize who you’re writing to on your blog, who you’re talking to on your podcast, and who you’re […]