How to Get Your Emails Into the Inbox
Worrying about getting your emails into your subscriber’s inbox of sucks. Email is still one of the best ways to communicate with your clients, so how do we make sure our emails get into the inbox? Back at the end of 2013, Google decided to make some major changes to their Gmail platform. Maybe they […]
EP96: How to Get New Clients & Optimize for Results w/ Alex Harris (@Alexdesigns)
Episode 96 of the Empowered Podcast conversion rate and website optimization expert, Alex Harris. Today you’ll hear how Alex was able to make the transition from his day job to full-time business owner and entrepreneur after getting laid off from his dot com job almost 15 years ago. We’ll discuss how you can develop an exit strategy to […]
The Top 10 Email Marketing Services (2015 Edition)
Email marketing is one of the most effective ways any business can communicate with future and existing customers. Even with the increasing popularity of social media, email isn’t going anywhere. Regardless of the size or type of business you have, you’ll want to keep in touch with your contacts. Email marketing allows business owners, bloggers, […]
EP85: How to Save Money When Starting a Business w/ Lauren Gaggioli (@LaurenGaggioli)
Episode 85 of the Empowered Podcast features teacher, business owner and my friend, Lauren Gaggioli who recently did an audit for her growing online business. Lauren examined the business tools she used every day to build and grow her Higher Scores Test Prep site and found that she could save over $1000 a year by making some […]
EP80: How to Use Your Tax Refund to Start Your Business w/ Jason Beaton
Episode 80 of the Empowered Podcast is for the aspiring entrepreneur looking for smart ways to spend their tax refund. If you’ve been chomping at the bit to start your business, but you’ve been waiting to cash your tax refund check, check out this episode! One of my oldest friends, Jason Beaton, and I talk about using […]
EP76: Email Marketing for the Modern Entrepreneur
Episode 76 of the Empowered Podcast all about Email Marketing services you can use for your growing blog, podcast or business. Specifically, we take a deeper look at MailChimp, AWeber, and GetResponse. When I first started, I used MailChimp. While it took me a few years, I realized I wanted to do more with my […]
MailChimp vs AWeber (and Why You May Need Both)
UPDATE**: Since writing this post, I’ve found a service that’s even better than AWeber called ActiveCampaign, and it is by FAR the best value for your dollar. Click here to check out ActiveCampaign. The information in this post is still useful, I now just recommend a new tool. Email is one of the best ways […]
Getting Back to Basics
Over the past few week I feel like I’ve been spinning my wheels. I’ve been so focused on making tiny tweaks that I’ve ended up straying too far from the goal. It’s not about success or failure. It’s not about winning or losing, it’s about losing sight of what I’m here to do. It’s about […]
2014: The Year in Review
Last year was an amazing time for me and it was all due to readers of the blog, listeners to the podcast, and members of the community. I’ll share more in a minute, but it’s true – I couldn’t have done it without you! Every year I do my very best to learn more about […]
EP63: Why the Experts Say, “The Money Is In the Email List!” w/ Ben Krueger (@BenWKrueger)
Episode 63 of the Empowered Podcast features entrepreneur, email list building expert, and founder of Authority Engine, Ben Krueger. If you’ve ever wondered why the experts say, “The Money is in the List!” then you’ll want to listen to this episode. I ask Ben what these experts mean, how to build a list, and how […]
